Hong Kong’s Annual Brands and Products Expo Returns with Incredible Deals and Community Spirit
The 59th Hong Kong Brands and Products Expo has arrived, transforming Victoria Park into a shopper’s paradise with an impressive array of 900 booths spread across 12 themed zones. Running until January 5, this beloved annual event offers far more than just shopping—it’s a vibrant celebration of local brands, incredible deals, and community engagement.
This year’s expo is particularly exciting for bargain hunters, with standout promotions that are turning heads across the city. The headline attraction is the jaw-dropping “HK$1 Deals” featuring select products at an unbelievable price point. Imagine scoring premium items like abalone, beef balls, noodles, and herbal teas for just one dollar—it sounds too good to be true, but it’s happening right now.
The most talked-about deal is undoubtedly the HK$1 Abalone Lucky Bag. Limited to just 20 bags per day during the first week, these packages are a true treasure. Each bag contains red-cooked abalone, abalone noodles, and abalone sauce, with an original value of HK$460. For just one dollar, it’s an opportunity that’s attracting massive crowds and selling out quickly.
But the deals don’t stop there. The “HK$10 Heartwarming Deals” promotion offers over 100 products at heavily discounted prices, ensuring there’s something for every budget. Senior citizens receive an additional 5% discount when they present their Senior Card, making the expo even more inclusive and accessible.
Beyond the incredible shopping opportunities, the event offers a rich, multifaceted experience. The Chillax Zone provides a daily dose of complimentary red and white wine at 3pm, creating a relaxed atmosphere for visitors. Electronic payment users can enjoy extra discounts at participating booths, adding another layer of value to their shopping experience.
Entertainment is also a key feature of the expo. Visitors can look forward to exciting events like the Hong Kong Top Brand Awards, the Miss Hong Kong Brands and Products Expo Pageant, and the HKBPE Super Kid Model Contest. A DJ Mixing Competition and festive performances for Christmas and New Year celebrations ensure there’s never a dull moment.
The expo isn’t just about commerce—it also demonstrates a strong commitment to community support. Wingco Lo Kam-wing, the president of the organizing association, announced that a portion of ticket revenues will be donated to support victims of the recent Tai Po fire, showcasing the event’s social responsibility.
Ticket pricing is designed to be accessible, with early bird online tickets priced at HK$8 and regular admission at HK$10. Even more conveniently, entry is free after 7pm on most days, making it easy for working professionals and evening shoppers to participate.
With its diverse product categories—ranging from Hong Kong Brands Square and Food and Beverages to Beauty and Healthcare—the expo offers something for everyone. Whether you’re a local resident or a visitor, the event promises a unique blend of shopping, entertainment, and community spirit.
As the 59th Hong Kong Brands and Products Expo continues to captivate visitors, it reaffirms its status as a must-visit event that goes far beyond traditional shopping experiences. It’s a celebration of local brands, incredible deals, and the vibrant spirit of Hong Kong.
